Crafting Stories, Building Brands
Trusted by Leaders to Deliver Quality and Results
Our Services
Meta4 provides C-level executives and communications teams with strategic and highly-effective communications services at critical inflection points in their businesses. We are noted experts in change communications for business transformations and major initiative implementation, as well as crisis communications and brand strategy.
C-level executives rely on Meta4 to create persuasive communications that help enable their leadership objectives to be fulfilled and bring their teams together for optimal performance. Our 15 years of experience in the HR industry also makes us uniquely qualified to assist Human Resources leaders in enhancing the effectiveness of their employee engagement, attraction and retention programs.
Our consistent award-winning work in brand strategy, investor relations and public relations demonstrates the quality you can expect from Meta4.
Award-Winning Work
Meta4 Named to Newsweek's List of America's Best PR Firms
Meta4 has been named to Newsweek’s list of America’s Best Public Relations Agencies for 2024. The 150 best agencies in the country were selected based on surveys of PR agency owners and employees who were asked about their peers, as well as corporate clients who work with agencies across the country. It also measured agencies based on key performance metrics. “We are honored to be the only Wisconsin-based agency to be named to the prestigious list for the PR industry, and we are grateful for the positive feedback from our clients, which propelled us to the top 150 list,” said Tracy Shilobrit, owner of Meta4 Strategic Communications.
From Our Clients
"Meta4 has been a fantastic partner to us over the past seven years in a variety of capacities, particularly developing thought leadership content such as white papers and research reports, and enabling us to leverage those through existing client relationships, as well as marketing, PR and speaking engagements."
Anna A., Chief Marketing Officer
"Our brand launch was remarkable and raised the bar for our team as well as the organization as a whole. Meta4’s strategic thinking, mastery of complex project management and team leadership, and exceptional execution on all deliverables was outstanding."
Mary L., VP Communications
"When we were seeking to develop a public relations program for our markets in Argentina, Ecuador, Mexico and United Arab Emirates, we looked to the global PR expertise of Meta4 president Tracy Shilobrit to architect the plan to reach consumer and trade media in each country. Tracy was instrumental in developing a unique program that leveraged the local knowledge and skills of our in-country teams and respected their role in creating relationships with local media. Meta4 provided training, high quality tools and PR campaign content, as well as comprehensive bilingual online press rooms that provide a wealth of company/product information and imagery. This unconventional approach has provided a cost-effective way for us to expand our relationships with the media and reach consumers in key global markets."
Jack B., Marketing Director
"We have partnered with Meta4 for marketing and communication services for 10 years. Beyond just providing a quality service - they also devoted the time and energy to help us with our overall business strategies. As a result, we are more effective in promoting our products to the consumer and, as importantly, our company and capabilities to the leaders in the industry. It is a pleasure working with true professionals who not only understand their craft, but then apply it with a core understanding of our specific industry and our mission.”
Steve B., Vice President – Sales
“When our business faced a major crisis due to a service failure by one of our vendors that cut off our ability to serve our customers, we called on Tracy Shilobrit and Meta4. My business partner and I were extremely impressed with the quality of the work they produced, the advice they provided to us, their PR skills and the speed of their response. Tracy helped us to stabilize the situation and implement damage control efforts that were very effective in rebuilding our credibility with our customers and restoring our revenue streams. I highly recommend Meta4 to any company that needs help with crisis communications or public relations.”
Steve L., President
“I’ve had the pleasure of working with Meta4 since 2009 and have been consistently impressed by their knowledge, innovation, and ability to deliver. We’ve engaged them for brand strategy, research, public relations and marketing communications services. They have dramatically improved our engagement with our stakeholders, provided brand clarity for our customers, and enhanced the visibility of the airport throughout the surrounding community. In addition, Meta4 has provided PR and promotion strategy services for our big annual event for several years, resulting in tremendous publicity in virtually every media outlet in the area. In short, Meta4 provides us with the superior experience, consistently outstanding communication, and laser like focus that is directly responsible for all our marketing successes.”
Kurt S., General Manager
“I hired Meta4 several years ago and they have been a valuable and strategic partner for a variety of internal communications and change management projects. We have also leveraged their services to facilitate strategic planning and to write complex strategic documents for some of our programs. Meta4 has proven to be a trusted partner with extensive expertise in both communications and the organizational dynamics of an evolving workplace, and we continue to view them as our 'go-to' resource for complex projects. I recommend them to anyone who is seeking a strategic communications and change management partner for their organization.”
Jennifer L., Chief of Staff
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